REAL PRETTY KIND

Hello!

G'Day, Hola, Bonjour, Hello from REAL PRETTY KIND ☀️ the Sydney label DESIGNED TO EMPOWER pretty bold, smart, kind, fun-loving tweens; ready to dream big + rock their futures!

SHOP HERE for cult collectable STREETWEAR and eco + designer GIFTING.
And while you're at it - grab a healthy dose of our REALITY BITES ZINE for Tweens + family.

VALUE + VALUES is our jam:

🙌 10% MEMBERS DISCOUNT on first purchase for all newsletters subscribers
🚚 FREE DOMESTIC SHIPPING for orders over pre-tax AUD$100
🌏 WORLDWIDE shipping + AFTERPAY
💪 % PROFITS donated to Bully Zero and The Butterfly Foundation - busting bullying and negative body image
🤙 Small batch production, reducing waste and ensuring cult collectable status for our customers
💖 Investing in artisans and fair trade ethical production. Each piece unique + crafted by hand.

To the traditional owners of country where our collections are inspired and designed ~ we pay our respects to elders past, present and emerging.

MORE JOY Less of the rest. Sign up. Dive In. And get on Board!

Here's to You.
Our Kind. Real Pretty Kind.

join the Tweendom

Shop Clothing

Every Body rocks a Tee & Sweat. That’s why they’re our signature staples. Check in to see what's HOT. Or better yet, SIGN UP to the newsletter to get your Members 10% 'First Purchase Discount' AND be in the know before our drops land. SMART.

Shop Gifts

Celebrating Self Care + Togetherness, RPK's TWEEN THINGS Gifts Line's a no-fail portal for birthday solutions, Christmas stocking fillers and no-reason-at-all KIND gestures. Including self-gifting. It's called balance 😂😘

REALITY BITES' LATEST

RPK EATS IN FULL COLOUR

Armed with the facts, kids can feel empowered to make better life choices. And when it comes to FOOD, the Tweendom's no better time to shift away from being TOLD TO be healthy, and instead their WANTING to be.
Resident RPK nutritionist weighs in with the science and deliciousness. Tweens read on for the goodness..

RPK ART CLUBBERS : ANDY WARHOL

Credited with inspiring the widely used expression your “15 minutes of fame” 1960s legend: Andy Warhol's work celebrates the every day – every thing and every one. Seeing the potential in all things to become extraordinary. Read on and be inspired..

WELLNESS : YOUR 3 ESSENTIALS

Essential oils. Mood and performance boosting, but such a variety to choose from! Our Naturopathy Expert Fay Halkitis unpacks some of the mystery in the essentials wonderland. Read on for her TOP 3 for every tween....

TWEENS WORD ON THE STREET

Melbourne SQUAD member Anya took to the streets over the Aussie school Summer holidays for a current read on tween sentiment as we enter a new decade. What brings Tweens joy. What doesn't. Read on for their take..

REAL PRETTY KIND DIARIES v2: EMILY COXHEAD

Inspiration seeking Tweens often look to younger Adults + wonder 'How did they make it'? 'Can I achieve that too?' + 'What was their Tweenhood like?'
Welcome to RPK Diaries. An intimate collection of behind the scenes human success stories for maximum joy and inspo. Today's interviewee: @thehappynewspaper Founder Emily Coxhead

FRIENDS ARE FRIENDLY + OTHER STORIES

TOGETHERNESS. It's one of our core values. But friendships can still get tricky. They gift us the best but sometimes, the worst of times. Here's 5 things our Gran told us we wish we'd paid attention to at the time. Maybe you can do better!