REAL PRETTY KIND exists to make you feel 100% rad from the outside in and inside out with tailored, cult collectable streetwear, eco gifting and cool tween content. Our every body gear, empowers tweens who wear it and their mates, their mamas, mama makers and mama earth. Adding MORE JOY through a people and planet kind attitude and label, designed for our next gen to rock their todays as well as their tomorrows.
When RPK says we’ve got your back, People and Planet Kind is how we do it. Our tailoring is where it began. A superior fit and feel for tweens’ every-body flattering, every-day wear; enabling more comfort, style and confidence. Ultimately more joy. But we didn’t stop there! Dive in on the detail of our quest to empower mamas, empower tweens, their mates and the legacy we leave our next gen here. And get social with us too, for your dose of joy on the daily.
100% Aussie designed and owned. Supporting artists and artisanal communities and ethically made by our mama makers community who share our people and planet kind values. Donating to tween anti bullying and body positivity causes. And wrapped in loved and shipped to you mindfully,using low energy, low waste solutions. Jetsetters, we love you too! RPK’s a proudly First Nation’s supportive Sydney label, shipping internationally as well as domestically, for tweens worldwide.
Designed as an attitude as much as a label, RPK’s the dream child of mama-daughter duo Katie and Miss C from their inner city Sydney studio, on Gadigal Country. A high energy mash up of their two personalities that’s creative and community driven, globally and locally inspired, and revels in all that’s great about the Tweendom: big dreams, more joy, and the rapidly growing up smarts and drive of the next gen. And of course gelato and playlists. And a rad tee or three ;)